You're Losing Deals —
But Do You Know Why?
Most companies rely on sales opinions or CRM data to understand lost deals. But real win-loss analysis comes directly from your buyers—unfiltered and in real-time.
Think You Know Why You Lose Deals? You Might Be Wrong.
Most companies think they understand why deals are lost—but they're relying on biased, incomplete, or outdated data.
What Is NOT Win-Loss Analysis?
“We Talk to Customers All the Time”
Buyers don't always tell sales the truth.
“We Use CRM Close-Loss Data”
Sales-reported data is biased and lacks depth.
“We Send Post-Loss Surveys”
Static surveys don't uncover the real "why."
If your win-loss insights come from sales teams or generic surveys, you're missing the real buyer story.
How Al Win-Loss Works in 5 Simple Steps
AI Generates Interview Questions
Structuredt unbiased, and deep-dive questions.
Automated CRM Integration & Survey Distribution
Unique link/QR code for easy distribution.
Buyers Answer at Their Convenience
No scheduling, no hassle.
Al Analyzes Data & Delivers Real-Time Insights
Patterns, competitor trends, pricing objections.
Buyers Are Incentivized to ensure response rate
$10-$25 for a 5-15minute Al interview = Higher participation.
Two Ways to Do Win-Loss Analysis
Traditional vs. Al-Powered
Traditional Win-Loss Analysis
(Manual & Slow)
Extract CRM Data
Identify lost deals.
Manually Contact Buyers
Schedule 30-minute interviews.
Conduct Interviews
Capture qualitative insights.
Manually Analyze & Compile Reports
Takes weeks/months.
Deliver Findings Late
Data is outdated before it's used.
Challenges
Expensive ($20K+ per 20 interviews)
Slow & Reactive (Insights arrive too late)
Limited Scale (Few buyers participate)
Biased Data (Not all lost buyers respond)
Al Win-Loss Analysis
(Fast, Scalable & Automated)
Al Win-Loss Analysis isn't just about understanding Iost deals— it helps across multiplebusiness areas:
New Business Loss
Identify why prospects didn't choose you-
New Business Win
Learn why buyers selected your solution.
Customer Chum
Discover why existing customers leave.
Renewals
Understand why customers stay or downgrade.
Upsell Opportunitios
Find out what drives expansion revenue.
Traditional Win Loss Analysis vs.
AI-Driven Win-Loss Analysis
Traditional
Extract CRM Data
Schedule 30-minute interviews.
Manually Contact Buyers
Schedule 30-minute interviews,
Conduct Interviews
Capture qualitative insights.
Manually Analyze & Compile Reports
Takes weeks/months.
Deliver Findings Late
Data is outdated before it's used.
New Business Loss
Identify why prospects didn't choose you-
Customer Chum
Learn why buyers selected your solution.
Continuous Learning
Discover why existing customers leave.
Renewals
Understand why customers stay or downgrade.
Upsell Opportunities
Find out what drives expansion revenue.
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Is AI Win-Loss
Right for You?
Take the Self-Evaluation Quiz
Find out if your company is a good fit for Al-driven win-loss analysis injust 1 minute.
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