Have you ever wondered how to get inside the mind of your audience and understand what they actually think about your product or service? The solution is simple: Ask the right questions at the right time.
That’s where user experience (UX) surveys come in. With the right approach, UX surveys can reveal everything you need to know to make your product better, your design smarter, and your customers happier.
In this blog, we have compiled 60+ user experience survey questions that can ultimately assist you in developing products and creating experiences that will capture client loyalty to the brand.
Additionally, we will explore how AI tools like Theysaid enhance the process of creating, distributing, and analyzing user experience surveys. Let’s get started!
What are user experience surveys?
A user experience survey is a questionnaire designed to get valuable feedback in the form of qualitative and quantitative data from the users related to their interaction with the system, product, and service. They help businesses understand user preferences, behavior, and pain points and improve overall user experience.
Why Use User Experience (UX) Surveys?
User experience surveys or UX surveys help bridge the gap between user expectations and experience. By gathering user feedback, you can make informed decisions about your product's design, features, and functionality that align with their needs and preferences.
Here's why UX surveys are invaluable:
- Evaluate and enhance products/services
- Identify pain points for creating a user-friendly experience
- Gauge customer satisfaction and customer loyalty
- Tracks the entire user experience from start to end
- Identify user sentiments and preferences for improvement
60+ UX Survey Questions to ask
The right questions can provide actionable data to optimize your product or service, improve user retention, and enhance overall satisfaction. Here are 60+ user experience (UX)survey questions to include in your questionnaire:
First Impression UX questions
First-impression questions gain insights into how users find and receive your product or service. These initial impressions also determine whether or not they become your repeat customers. A positive impression leads to customer retention, while a negative one leads to product abandonment.
Sample questions to include in the survey:
- How did you first hear about [ Business name?]?
- What expectations did you have before purchasing our [ product]?
- Was it easy to get started with [ platform name]?
- Did our [product/ service ] meet your expectations?
- What device did you use to access our website?
- What was your first impression when you visited our website?
- Why did you choose our brand over others?
- How would you describe your first impression of our [ product/ service]?
General Usability UX questions
Usability questions focus on how easy and effective your product or service is for users. These questions help you get direct feedback from users about their experience and identify areas for improvement by highlighting any challenges they may face.
Sample questions to include in the survey:
- What was the most challenging part of using the [product]?
- Does our product/ service solve your problem?
- How would you rate the ease of finding features you were looking for?
- Did you feel confident using the[ product]?
- How is [our product] compared to similar ones you have used?
- Do you see yourself using our product in the future?
Read - Mastering Market Research Survey Questions to Drive Business Success
Design and navigation UX survey questions
Design and navigation UX survey questions help you understand how users interacted with your product or service's layout, structure, and overall design.
Sample questions to include in the survey:
- How easy was it to navigate our product?
- Was the navigation menu clear and easy to understand?
- Did you feel lost at any point while using our app /website?
- How would you rate the overall aesthetics of the website?
- Did you encounter any dead ends that were difficult to return from?
- Were the colors and fonts visually appealing?
- How would you rate the responsiveness of our app/website?
- Is the overall design of the website consistent?
- How would you rate the navigation part of our website/app?
Feature evaluation UX survey questions
Feature evaluation questions can gather insights into which features users find valuable and which they struggle with.
Sample questions to include in the survey:
- What are the two most valuable features of our product?
- Was it easy to interact with the features (e.g., clicking buttons, filling out forms)?
- Did you find all the expected features in our [product/website/app]?
- How satisfied are you with the performance of [feature]?
- Which feature you expected but could not find?
- Was there any lag or noticeable performance issues?
- How satisfied are you with the reliability of features?
- Are there any features you recommend adding?
User satisfaction UX survey Questions
User satisfaction survey questions are essential to determine how happy users are with your product or service. They measure the general experience, pinpointing areas that need development and determining the probability that customers will refer your product to others.
Sample questions to include in the survey:
- How satisfied are you with overall experience with us?
- What do you value most about our product?
- How would you rate our product/service on a customer satisfaction scale of 1-5?
- How was your experience with our [product /service/ website ]compared to initial expectations?
- On a scale of 1-5, how likely are you to recommend us to a friend?
- How likely are you to use our [ product ] in the future?
- How satisfied are you with our product's overall user interface (UI) design?
Read - Client Satisfaction Survey Questions: What to Ask, What to Avoid, and How to Get Authentic Data
Accessibility UX survey questions
These questions help identify accessibility barriers users experience using your product/service/ website and get recommendations for increased accessibility
Sample questions to include in the survey:
- How would you rate the accessibility features of our [product/service]?
- Was the text size adjustable to suit your needs?
- Were error messages clear and easy to understand?
- How can we increase the accessibility of our products/ services/ website?
Problem Resolution and Support
Problem resolution and support questions help assess how effectively users can resolve issues through the Support team and the quality of assistance they receive.
Sample questions to include in the survey:
- How would you rate your experience with our customer support?
- How quickly was your issued resolve by our team?
- Is there anything you would like us to help you with?
- How satisfied are you with the availability of support channels?
- How much time did it take to resolve your issue?
- Was your issue resolved the first time you contacted the support team?
- How much satisfied are you with our support team?
Improvement and suggestions
These questions allow users to share their ideas and suggestions to refine features, functionality, and overall experience.
Sample questions to include in the survey:
- How has [ feature change] affected your experience with us?
- What stopped you from getting our subscription?
- Is there any feature/functionality you would like us to improve?
- Did you experience bugs, crashes, or errors while using the product/website?
- What do you like most about [product/service]?
- What do you dislike most about [product/service]?
- Do you have any general feedback or suggestions to help us improve?
- What do you think about the pricing of our product?
Security-based UX survey questions
Security-based UX survey questions help assess users' concerns and confidence in the app's security measures.
Sample questions to include in the survey:
- Did you feel confident about the security of your personal data?
- Were you aware of the privacy policy and terms of use?
- How confident are you in the security of our product/ service?
- How trustworthy do you find our product/ website?
- What additional security measures can enhance your confidence in us?
Product-market fit survey questions
A product-market fit survey involves asking users about their experience with a product and how effectively it meets their needs.
Sample questions to include in the survey:
63. The [product/service] solves the problem I purchased it for.
64. How easy is it to justify the price of [product/service]?
65. How easy is it to get help when you need it?
66. [product/services] solves an important problem for me.
General Tips for Creating UX Survey Questions
The art of making a successful UX research survey goes beyond the questions. So, here’s what you need to know.
- Limit the survey to 5 to 10 essential questions
- Ask one question at a time
- Use simple and clear language
- Be mindful of the flow of questions
- Avoid technical or complex terms
- Test your survey before distributing it
- Avoid leading or biased questions
- Include a Mix of Open-Ended and Closed-Ended Questions
- Add a short introduction note at the start and a thank you note at the end
- Assure users that their responses are anonymous
How to create a User Experience Survey with Theysaid
You have two options: create your survey from scratch, which can be dull, or use AI-powered tools like TheySaid to dig deeper into user experiences and uncover the real reasons behind their feedback.
Here’s how Theysaid transforms your UX surveys:
Easy survey setup: TheySaid creates user experience surveys in no time. Just give the AI URL to examine your website; it will automatically create questions tailored to your business.
AI conversation feature: Participants can have meaningful and engaging conversations with AI to help you understand the motivation and reasoning behind their responses.
AI survey analysis: Theysaid saves you from time-consuming data analysis by analyzing trends and patterns you might overlook and provide predictive analysis about future scenarios.
Feel free to sign up and check its efficiency!
Final words
UX surveys are your gateway to understanding how users interact with your product and uncovering ways to improve their overall experience. We have provided you with 60+ user experience survey questions that you can use and customize for your own needs.
FAQS
What is a User experience survey?
User experience surveys or Ux surveys gather information about how users interact with your system and their feelings and thoughts about your product/ service/ website.
Why should I use user experience surveys?
User experience (UX) surveys fill the gap between you and your audience. Furthermore, they provide insightful observations on what customers seek, their likes, and where they struggle.
What types of questions should be included in a student experience survey?
Course-related questions ( "Was the course material clear and easy to understand?")
Instructor-related questions (e.g., "Did the instructor explain concepts effectively?")
Feedback questions (e.g., "What could we improve in this course?")
What’s the best way to distribute a UX survey?
UX surveys can be sent via chat platforms, QR codes, email, in-app notifications, and Slack. To increase response rates, make sure the distribution strategy suits the preferences of your target audience.
